Feasibility Study for the Expansion of EximCrop in Georgia

The project implied the preparation of a feasibility study for the introduction of the pooling of foldable crates to the market. Crates pooling involves pooling reusable boxes or containers for product transportation and storage of fresh fruits and vegetables.

This project was financed by Gazelle Finance, a private equity fund manager based in the South Caucasus that invests in high-growth companies in countries in Eastern Europe. Gazelle Finance, with the support of its investors, provides direct payments for market research, business plan, financial viability, market entry studies, business advisory/legal assistance, expert advice, etc., to a select group of Ukrainian companies and their employees, who have been forced to relocate or disperse across the region.

In terms of this project, our team analyzed the market: The role of agriculture in Georgia’s economy and the consumption of fresh fruits and vegetables. Special attention was given to the fruits and vegetable market. The team prepared the value chain analysis along with the overview of various sale points (such as FMCG or specialized stores), domestic production, and wholesale and distribution channels.

The document also provided a thorough analysis of the plastic crate market in Georgia with an emphasis on local production and imports.

SavvY team also conducted in-depth interviews with chain supermarkets’ representatives, mostly with supply chain directors to identify their challenges of using disposable crates and the interest in the project.

Within the framework of the project, our team worked on a financial model, the main goal of which was to assess the feasibility of the investment based on assumptions obtained through market research and active communication with the customer. The financial model included a profit and loss statement and capital expenditure estimation for 7 years. At the same time, identifying free cash flows and assessing the investment was an essential part of the financial model.

EximCrop is a service platform for the global B2B trading of all crops, which will change the vertical value chain system to a centralized fair system. EximCrop’s goal is to digitalize the entire agricultural supply chain in the world, create a data-driven and AI decision-making system, open new opportunities, and create a sustainable, secure trade environment for farmers, traders, and food companies.

Additional information about project , Who will use the "smart" boxes that Eximcrop will bring to Georgia